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I am a Practitioner of 'The 7e Way of Leaders' where a Leader will Envision, Enable (ASK for TOP D), Empower, Execute, Energize, and Evolve grounded on ETHICS!

Thursday, January 4, 2018

Daily Lessons from Life 03 January 2018 - Shared EV

"Reports of damaged, faulty electric sharing cars to be expected: BlueSG


SINGAPORE: Reports of damaged and faulty cars from Singapore's first electric car-sharing company should be "expected" as it can also happen with personal cars, said BlueSG on Wednesday (Jan 3).
Cases of such incidents came to light when photos of damaged BlueSG cars were posted on a public Facebook page on Sunday. 
The electric car-sharing service officially launched less than a month ago on Dec 12. 
When asked for the number of BlueSG cars reported damaged or faulty since its launch, BlueSG said there have been "a handful".
On Dec 31, photos of the electric cars were posted on Facebook page SG Road Vigilante; one car had a broken front car plate and a dent on the bonnet of the car.
Channel NewsAsia understands that the incident did not result in any injuries."
The headlines was a bit unfair to BlueSG. The responses fr BlueSG could hv been more specific.
My PR pitch for BlueSG would hv been:
1. car accidents happened. Some of our hired cars were involved with accidents. Some r not due to the BlueSG hirers' faults;
2. at the same time, NONE of the BlueSG EVs r faulty (unless it is true) as all cars offered had gone through strict standard inspection as we want our hirers to hv the best experience!
Saying that "faulty" cars r expected even for personal use cars is simply lame!!
Anyway, what do i know abt PR! Let those highl paid PR firms do their things!!
ps: Minister Grace Fu wrote to as WP NCMP Leon Pereira to apologise to the Parliament for misleading it in November 2017. My PR advice is: apologize unreservedly n be remorseful. At the same time, emphasize the

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