Interesting news report on social media influencers (or KOL=Key Opinion Leader) in Sgp. Oh, forgot the critical word: YOUNG!!
How young? As young as 16 yrs young!!
There r some concerns abt how the KOLs will handle their early "fame" n especially when their fame faded, as sure as the sun will rise fr the East?
Personally I m not too concerned as KOLs r just a very small group of young people. Just like thousands of starlets wannabes, many will fail n only a few succeed. No one will hear abt the burned out never-made-it though thousands or even millions will mourn the few that made it big n then crashed n burned or even died!!
In China, there r thousands plying this KOL profession. Some show more skin for sure. Yet all of them know their career is a short one. Make hay while the sun is up. We r talking abt a market serving 1B people or more. They can hv thousands of KOLs. In Sgp, the competition will be even more brutal.
For those sociologists n psychologists n whoever worried abt how these young kids will do, helping them to realise it is a short career mainly n b prepared for the day one is no longer popular.
The rest is really up to each of them to decide how they want to deal with it.
Maybe more can be done for those youngstets8who hv mental challenges with school workload as there may be a much larger population??
How young? As young as 16 yrs young!!
There r some concerns abt how the KOLs will handle their early "fame" n especially when their fame faded, as sure as the sun will rise fr the East?
Personally I m not too concerned as KOLs r just a very small group of young people. Just like thousands of starlets wannabes, many will fail n only a few succeed. No one will hear abt the burned out never-made-it though thousands or even millions will mourn the few that made it big n then crashed n burned or even died!!
In China, there r thousands plying this KOL profession. Some show more skin for sure. Yet all of them know their career is a short one. Make hay while the sun is up. We r talking abt a market serving 1B people or more. They can hv thousands of KOLs. In Sgp, the competition will be even more brutal.
For those sociologists n psychologists n whoever worried abt how these young kids will do, helping them to realise it is a short career mainly n b prepared for the day one is no longer popular.
The rest is really up to each of them to decide how they want to deal with it.
Maybe more can be done for those youngstets8who hv mental challenges with school workload as there may be a much larger population??
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